CORPORATE OBJECTIVES REVOLVE ABOUT ISSUES OF PRODUCT DESIRABILITY, AVAILABILITY, QUALITY, AND PRICE IN ATTRACTING CUSTOMERS AND MAXIMIZING PROFIT. CIM PROVIDES THE TOOLS FOR ADDRESSING SUCH OBJECTIVES. CIM MUST ALWAYS BE VIEWED AS THE MANUFACTURER'S RESPONSE TO THE BUSINESS PLAN. CIM WILL ONLY SUCCEED IF VIEWED AS A MEANS TO THIS END. THIS PAPER DISCUSSES WHY TRADITIONAL CIM PLANNING AND EXECUTION HAS OFTEN FAILED AND PROVIDES RECOMMENDATIONS FOR KEEPING CIM SIMPLE AND PROPERLY FOCUSED.
Document identifier
SME MM900715
Title
Succeeding In Cim: An Issue Of Focus And Simplicity
SME Category
Manufacturing Management
Publication date
1990-06-01
International Relationship
| Price |
18 vnd |
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